How Many Twitter Accounts Should You Have? | David Risley dot com


How Many Twitter Accounts Should You Have? | David Risley dot com

You scream Twitter. I scream Twitter. We all scream for Twitter. Cool. So, here’s a question for us: How many Twitter accounts should we have?

I asked this question on Twitter earlier this week and got many responses. Several of the people who replied said they had more than one Twitter account. A few said only one. One person asked, “How many do we need?”

I personally have five Twitter accounts. Of course, my primary one is for myself, @davidrisley. But, I have some for other purposes. I have @tampatweets and that’s for a local project I may or may not do at some point. I’ve got @pcmech for my tech blog, although I really don’t use it much. I’ve got my daughter on Twitter (@elyanarisley). And I’ve got @blogmasters for an upcoming program you’re sure to hear about soon.

With that, you can probably tell where I’m going with this question. The answer is: Have as many Twitter accounts as you need!

Realize that Twitter is growing quickly. Twitter usernames are quickly becoming as valuable as domain names. Just as there was a gold rush for dot-com’s and now we hear “many of the good ones are taken”, the same goes for Twitter. Everybody should have their own name on Twitter, but you may want to reserve others for branding purposes down the road.

Here are a few of my recommendations:

  1. If you don’t have your own name registered on Twitter, go get it. There is a chance that somebody else with your same name has it already, but if not, you’ve GOT to reserve it.
  2. If you are building a brand for your blog, register the name of your blog on Twitter as well. In fact, anything you wish to brand and hopefully build up into something that people recognize should have a Twitter account.
  3. Use multiple Twitter accounts to keep brand consistency. For example, right now I’ve got posts from PCMech sent to my main Twitter account even though it is a different market. My primary push these days is problogging and that is the brand concept behind my name. Having tech posts in the same Twitter stream is admittedly a bit off message and that is exactly why I have @pcmech registered on Twitter. At some point, I’m probably going to reroute PCMech post notifications onto the @pcmech channel and get it off my own channel @davidrisley.

What about you? How many Twitter accounts do you have? And why?

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50 Rapid Fire Tips For Power Blogging | David Risley dot com


50 Rapid Fire Tips For Power Blogging

wordpress I have been blogging for a living for many years now. I’ve learned a lot and, today, I wanted to throw out a bunch of quick tips in rapid succession. The goals here are (1) get lots of traffic to your blog and (2) earn money with it.

OK, here we go (in no particular order):

  1. Use WordPress. No other platform is as flexible with all the plug-ins, in my opinion.
  2. Post often. I usually default to one post per day, when I’m asked. I try to do at least one per day on this blog, except for weekends.
  3. Use catchy blog post titles. Put yourself in the shoes of a person who is casually surfing the Internet, seeing your post along with hundreds of others. Will your blog headline stand out? Copyblogger is an awesome source for information on writing.
  4. Ask open ended questions. One of the best ways to invite commentary on your posts is to ask for it. Ask your readers questions and tell them to answer in the form of a comment.
  5. Comment on other blogs – often. I actually maintain a separate folder in Google Reader for relevant blogs I want to follow more closely than others. And, on those blogs, I comment regularly whenever I have something to say.
  6. Use Twitter. You’ve GOT to be out there, being social. Friendfeed, too.
  7. Use Twitterfeed to pipe your latest posts into Twitter. But, don’t ONLY use Twitterfeed. You’ve got to be a real person on Twitter, first and foremost. Twitter should not replace RSS.
  8. Make your RSS feed obvious, above the fold, and preferably use the orange RSS icon.
  9. Provide an RSS-to-Email option so people can subscribe to your latest posts without being forced to use an RSS reader. Many people still don’t use RSS. Feedburner provides a free RSS-to-Email service.
  10. Use images in your posts. Images communicate on aesthetic wavelengths words cannot.
  11. Use header tags to separate sections in your blog posts, where applicable. H1, H2, and H3 tags. And use good search engine keywords wherever possible in those headers.
  12. Structure your blog posts for easy scanning. Use header tags, lists, etc. Avoid long sentences and long paragraphs.
  13. Avoid Myspace-style blog designs. What I mean by this is super BUSY designs with too much on screen, animated graphics, etc. These things make your blog truly suck and makes your content too hard to pay attention to.
  14. If possible, use a custom WordPress theme. It is getting to the point where people can recognize cookie-cutter themes. It is OK to use one, but at least modify it so that you have a unique header design.
  15. Start your blog’s mailing list as early as possible. The sooner you start, the longer you have to grow your list and, trust me, that list can be used to make money later. Jeremy Shoemoney made this mistake. John Reese used to hound him about building a list. When he finally got around to it, he realized how important it was.
  16. Research and choose your mailing list option correctly the first time. I recommend Aweber. What you choose is up to you, however moving a mailing list later can be a huge pain. I know from experience.
  17. When choosing a topic to focus your blog on, two things should be considered: (1) Your interest in the topic, (2) How MARKETABLE your topic is.
  18. Learn to SELL. The way to a full-time income by blogging is to learn how to MARKET and sell things using your blog. Yaro Starak does a good job of selling via his blog, for example.
  19. Don’t discount Facebook. It is a powerful networking tool and you should take the time to build your network, just as you might on Twitter.
  20. Create a Facebook page. On Facebook, create a page for your blog or yourself and invite your readers and Facebook friends to become fans. This page can be your blog’s outpost on Facebook. Be sure to import your blog posts as notes.
  21. Don’t Be a Me-Too Blogger. You don’t want to become a copy-cat news blog, where you type news-style posts about what is happening in a saturated market. In technology, this is common. Offer something unique that cannot be found everywhere else in your market.
  22. Learn to think about your blog as a business. The blog is a promotional and delivery mechanism to your ultimate product or service.
  23. When writing your About Page, pay attention to what you write. Don’t just rattle off some dumb, cookie cutter facts. Your About Page should tell a story of who you are and why your blog is worth reading.
  24. Do lots of videos. Use TubeMogul to publish them in as many places as you can. And make sure your blog URL is not only in the video, but in the text description that accompanies the video.
  25. When making videos, be REAL and be personable. Your videos are an important component to your blog’s brand. Don’t waste the opportunity.
  26. Link to other, related blog posts regularly in your own posts. Not only your OWN posts, but the posts of others.
  27. Remember, blogging is a SOCIAL business. Be accessible to your readers and proactively get out there and talk with other people in your niche.
  28. If you can afford it, travel to blogging conferences. Not only can you learn a lot, but socializing with successful people often breeds so much motivation and success in yourself that is simply beyond words.
  29. Write an e-book, create some videos – whatever – but the idea is to create something which is of value to your readers on your subject, and have it available to SELL to them on your blog.
  30. Get involved as an affiliate and start linking to products relevant to your posts using your affiliate links. You are providing relevant links to your readers (valuable) while potentially making some money.
  31. Don’t Post Low Feedburner Counts. Do not show your RSS subscriber count unless you have a high enough number (at least a few hundred). A low number acts as social proof that your blog has no readers, and that’s not good.
  32. Install Popularity Contest or some similar plug-in which ranks your posts based on popularity. Whether you display this information in public on your blog or not, knowing which of your posts are most popular tells you that that particular subject material works and you should probably do more of it.
  33. Put relevant keywords into your blog’s title. Use All-In-One SEO to have more control over the titles across your blog.
  34. Use a Photo Gallery. People dig photos, so a photo gallery can be a great component to your blog. If you use Flickr, check out the Flickr Photo Album plug-in for WordPress.
  35. Create an RSS widget for your blog on WidgetBox and make it available for your readers to embed on their own blogs if they so choose.
  36. Spend some time creating some killer posts for your blog, the link to them somewhere so that new arrivals can quickly see your best work. It is your best stuff which is going to sell them into becoming a subscriber.
  37. Make Sharing Easy. Put options on your blog for your readers to share your posts across social media. ShareThis is a great option for this.
  38. Share and share alike. If you submit your own posts to sites like Digg or StumbleUpon, be sure to also submit other posts. I might even recommend a 10 to 1 ratio of other people’s posts to your own posts. You do not want to develop a reputation on these sites as somebody who only submits their own content.
  39. When you write a post for your blog, aim to be helpful. You want your visitors to come away with a solution to the problem they arrived with. Chris Brogan does so well because his posts are truly helpful.
  40. Read other blogs often. When starving for ideas to write about, go to your RSS reader and read related blogs. Often, your own post can be a response to a post on another blog. In fact, this is usually a good idea.
  41. Train your readers to do what you want, if needed. If you’re in a market where the people will not know how to use social media, RSS and some of these other things that help promote your blog, TRAIN THEM. Write posts or do videos which show your visitors how to Digg a post, use StumbleUpon, how to use RSS, etc. Perhaps you can educate them and they’ll become part of your promotion army for your own blog. :)
  42. When starting a blog, decide on it’s mission. Your posts should, for the most part, center around a specific theme if you want your blog to really take off. If you run a personal diary kind of blog, where you write about anything that comes to mind, your blog traffic will always be limited because your blog will never attract any particular segment of people. Stay on topic. If you have no specific topic, that’s fine, but realize your blog is going to be more a hobby than a business at that point.
  43. Don’t overload your blog with javascript widgets. These things slow down the load speed of your site. In fact, just recently I had to get rid of the MyBlogLog widget on this blog because it was having some effects on page loading time.
  44. Use Analytics. I personally use Google Analytics as well as the WordPress.com Stats plug-in on this blog.
  45. Use Windows Live Writer. It is the best blogging client program out there. Even though it is a Microsoft product and a Windows-only product, it is also better than any Mac blogging client I have tried. And it’s free.
  46. Be yourself. I believe it is a good thing to show personality on your blog. Don’t be a fake. People can see right through it. Chris Pirillo draws people to his blog and Ustream feed almost solely on personality alone.
  47. Don’t write like you’re writing for Britannica. You want your spelling and grammar to be correct, but be colloquial. Talk to people like you would normally talk to people, not as if you’re writing a PH.D. dissertation.
  48. Link To Your Social Profiles On Your Blog. Link your various social media profiles right on your blog so that your readers can connect with you outside the confines of your blog.
  49. Go where your readers are. Every market is different. When I blog about blogging, I know most of my readers are pretty adept online and probably hang out in the social media space frequently. If your readers are young, they might be on Myspace. If they’re Linux nerds, they may be in the Ubuntu forums. Regardless, you need to maintain a consistent presence in the spaces your readers congregate. Be an authority and be helpful, and traffic will be drawn over to your blog.
  50. Equal time reading and writing. You should probably spend just as much time reading and learning as you do writing for your blog. This is how you expand your knowledge, become a better blogger, and get new ideas for your own site. Blogging isn’t all about you. Remember that.

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5 Tips for Getting a Blogger To Review Your Product | David Risley dot com


5 Tips for Getting a Blogger To Review Your Product from DAvid Risley 6 figures blogger

If you are a blogger with traffic, you become a person of interest to anybody out there looking to attract eyeballs to their product. I get requests routinely for both of my main blogs to check out and review various products. Unfortunately for them, I don’t really respond to most of them. Why?

Andy, from CloudBerryLab (a file explorer for Amazon S3), recently posted a comment here which asks:

How would you recommend to approach bloggers if I want them to review my product and get the answer?

The question stood out because I KNOW it can be frustrating for him (and anybody else looking for blog publicity). Many times, bloggers won’t respond unless they’re desperate. The more successful bloggers might not respond.

Put Yourself Into The Mindset of the Blogger

Newer bloggers are usually flattered when a company takes enough interest to ask for a review. This is why newer bloggers are usually much easier to get publicity from.

The veteran bloggers with more significant traffic aren’t as easy. Why? Because we suffer from sheer information overload.

Over at PCMech, we field several requests every single day from companies looking for coverage. Here on this blog, I don’t get quite as many, but I still get quite a bit. When you combine that with all of the regular email I get, social media input, a stacked to-do list – the simple truth of the matter is that most emails looking for product coverage end up being just part of the general din.

So, how do you get noticed? How do you get a blogger to want to shed any light on your product?

Be Personal

I get emails from companies that look like form emails with my name injected into it. My first reaction is that they are just peppering the blogosphere with emails looking for bloggers to bite on their bait. No thanks! You need me more than I need you, so don’t waste my time with form email.

So, if you want a blogger to take notice, be personal. No form mails. Actually send a real email to the blogger that is actually personable.

On a related note, build a relationship with the blogger. You might consider emailing the blogger and simply offering something of help. Don’t pitch your product at first. If your very first email is simply a pitch, it is like a blogger’s version of speed-dating. Take the time to just introduce yourself and offer something of assistance.

Connect on Twitter before ever emailing the blogger and take the time to build some form or reality.

Be Helpful

Yes, be HELPFUL to the blogger. What do most bloggers want? Content. Publicity.

So, perhaps offer a guest post to the blog. Make it unique and relevant and not a sales pitch. You can link to your site in the author description that goes with the post, but the post should be pretty much pure content that is helpful to that blog’s audience. See this checklist for guest posting on other blogs.

Offer publicity. I know it is ironic because you’re probably contacting the blogger for publicity yourself. However, is there an opportunity for mutual back scratching? For example, do you link to press coverage? If so, let the blogger know that you’ll link to their review on your site in the press section. That helps the blogger’s credibility and bloggers like that.

Be Relevant

It goes without saying, but make damn sure that your product is very relevant to the audience of the blog you’re contacting. An irrelevant product pitch is likely going to just be deleted by the blogger without a reply. That’s what I do.

Over on PCMech, I’ve got some PR agency who emails me press releases for books which have nothing at all to do with computers or tech. It is completely stupid and that PR agency is obviously run by a bunch of incompetent people. Don’t be like that.

Also, look at the blog’s content and see if they even DO reviews. Not all blogs do.

Be Unique

Don’t have your email come off as typical corporate drivel. Realize that this is marketing. You have to apply a few marketing rules to getting the attention of even one person. Does your email subject line invite curiosity to open the email? Does your email opening invite any kind of reality with the blogger or is it just a pitch fest?

As an example, I raised eyebrows on this blog several months ago by declaring Traffic Geyser a waste of time and money. I ended up getting a very well-written email from the CEO of Traffic Geyser, Mike Koenigs. It impressed me. Then, recently in Las Vegas, I met Mike in person. He obviously knew who I was. He singled me out in the middle of his presentation and made me look good. He also threw me a free Traffic Geyser t-shirt after his talk. The next day, I was wearing a Traffic Geyser t-shirt around Las Vegas. This was the same company I BASHED on this very blog and now I was a roaming billboard.

I was very impressed.

What can you do to stand out to bloggers? What can you provide them to get their attention?

Hopefully these tips will help you get more coverage by bloggers

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How Twitter Can Help at Work


September 7, 2008, 9:01 pm <!– — Updated: 9:01 pm –>

How Twitter Can Help at Work


Today we have a guest post by Sarah Milstein, a Web 2.0 consultant, on five ways to use Twitter in your career or in your business. — Marci

Twitter ScreenshotPosts from Twitter’s founder, Jack Dorsey

Twitter is a simple messaging service that you’ve either heard about a lot or not at all. Either way, it’s a fun and useful tool, well worth trying if you want to reach potential and existing customers, employees or employers.

Like blogging, Twitter lets you write messages that other people can read. Unlike blogging, Twitter limits your messages to 140 characters. (The previous two sentences absorbed exactly 140 characters.) Readers can choose to receive your Twitter updates (sometimes called “tweets”) on their phones, via IM, RSS or on the Web. The brevity, combined with the variety of delivery systems, make Twitter a powerful medium. Here are five ways to harness it:

1. Share ideas. Twitter is often called “micro-blogging,” and as with regular-size blogging, some people use it primarily to share personal information, while others use it for professional reasons.

If you’re interested in the professional possibilities, ignore the Twitter prompt, “What are you doing?” because frankly, the details of your day are banal to people who don’t know you (Proof: my Twitterstream). Instead, note cool work-related things you’ve discovered — a great article, a new Web site or an intriguing idea. Whenever possible, include a link (if it’s too long, use TinyURL to shorten it with one click).

Or share your knowledge. The lexicographer Erin McKean posts neologisms; a group of venture capitalists gives tips to entrepreneurs.

2. Show respect. Another way to share ideas — and your respect for other people in your field — is to “retweet” something interesting somebody else has Twittered. Tim O’Reilly, founder of O’Reilly Media (for which I’m co-writing a research report on Twitter), does this frequently and to great effect. Simply start your message with “Retweeting@username” and then paste in the original message (the @ symbol is the Twitter convention for responding or referring to other users).

3. Build your brand. Zappos, the online emporium known for outstanding customer service, encourages employees to Twitter and to respond to customers who also use the service — increasing the company’s reputation as a friendly place to shop and work. Notably, the chief executive of Zappos, Tony Hsieh, Twitters frequently. Because the company cultivates an un-corporate image, he’s the rare executive who can effectively post personal updates.

4. Engage customers. Run contests, solicit feedback and thank customers for supportive messages. Jetblue does all three. (By the way, JetBlue doesn’t identify the person or people who Twitter under its account, but best practices suggest you should.)

5. Provide customer service. Wesabe, a personal finance site, has long used Twitter to respond to complaints and to let customers know when it’s fixing problems. Comcast doesn’t post, but it does use Twitter to respond to customers who have complained about the company.

How do Comcast and Wesabe know customers are grousing? Twitter’s excellent search feature lets you learn what people are saying about any term — including you, your competitors or your industry. (Oddly, this search feature is different from the relatively useless one at the top of your own Twitter home page.) You can then respond to individuals — as Comcast and Wesabe do — with the @username trick.

Signing up for a Twitter account takes about 15 seconds. If you first want more detail on how the service works, check out the Wikipedia entry or the “Twitter in Plain English” video. Still on the fence? Chris Brogan has 50 good ideas for using Twitter in business.

Finally, no matter how you use it, remember that messages posted to Twitter — even updates you send by phone or IM — reside on the Web in perpetuity, where prospective employers and customers can find them. While 140 characters may not seem like much, they are enough to look unprofessional.

Websites That Offer Easy Money for Teens


Websites That Offer Easy Money for Teens

Teenagers today typically have an assortment of skills that are useful and valuable on the Internet. For teens who are skilled writers, earning money will be that much simpler. Additionally, there are also well paying jobs available for teenagers who know how to write web pages, write high-volume blogs or forum posts, or program in different Internet or desktop programming languages. However, finding those opportunities often involves wading through a mountain of garbage and scams. This article will provide teens with a guideline for the best opportunities on the web that offer easy money for teens.

1. Easy Income for Teens Who Can Write Articles

For any teen that has excellent writing skills, the Internet offers an abundance of cash just sitting there for the taking. Yes, it may take a full eight hours a day of good solid writing work – but what could be better than rolling out of bed at ten in the morning and going to work at home, in your pajamas? Sound too good to be true? Well put on your pajamas and check out these opportunities.

Associated Content

Associated Content is one of the most popular “user-generated content” sites that offers articles on just about every topic under the sun. 

At Associated Content, you can either “claim” topics from the assignment desk, or you can submit topics of your choosing. You can earn both upfront payments, as well as monthly payments based on traffic to your articles. Starting out, you might only earn $3 to $4 per article you write, plus $1 to $2 for traffic – but if you wrote 5 articles a day, that’s $400 a month, plus additional monthly royalty payments.

Not only does writing for a site like AC establish you as a writer, but if your writing is exceptional, AC will even consider you as a preferred content producer, and their clients may ofter you writing gigs that pay $20 and up for an article.

Helium

Helium is another user-generated content forum that pays you both upfront fees as well as traffic royalties.

Helium is unfortunately a bit cheaper with their payments, and they’ve established a bunch of loopholes you need to jump through. You can earn about $1 per article plus traffic payments. However, to earn those payments you have to spend time “rating” articles – a painful and tedious process of comparing two articles and picking the one that’s better. But with Helium, the real money is in the “marketplace” section, where you can compete on client writing gigs worth anywhere from $5 to $100 or more.

Triond

Triond is another content site that accepts your articles and pays you royalties for traffic.

Triond is one of the few sites known for actually sending authors the payouts they’ve earned, so it deserves mention here. However, if you want to use Triond to add an income stream to your summer writing, you’ll need to submit a very large quantity of articles that are well written with SEO in mind, and can attract a very large stream of readers from the search engines. If you can accomplish that, then yes – you can earn money from Triond.

2. Make Money Writing Reviews or Writing Letters

One of the most popular reasons many people use the Internet is to research products before buying them. This has turned “reviews” into one of the most popular types of content online. If you like writing up product reviews, then there are countless opportunities to earn income from your written opinions.

I’ve written for Shared Reviews (the image above) before, because they do legitimately pay their authors. However, I’ve also heard that Epinions is another great review site to earn money from.

Have your friends ever told you that you’re amazing at writing letters? Then consider spending your summer creating custom letters at Letter Rep. Yes, the website isn’t exactly the prettiest site in the world – but by submitting letters to custom letter requests that visitors submit to the site, you stand to earn $10 per letter. Not only that, future visitors to the site can also purchase your letters, making your pile of work a wonderful source of residual income, not only throughout the summer, but even throughout the school year.

3. Quick Money for Teen Programmers

If you are an ace programmer with any programming language, you could spend your summer doing programming freelance jobs for some real cash. However, when it comes to finding freelance work, you have to be very careful what websites you visit – as most of them are useless or flat out scams.

Scriptlance is about as far from a scam as you can get. At the beginning of my online writing career, I spent months sifting through the latest project postings there (there are dozens per hour), and bidding on the ones that matched my skill set. There’s writing work, but the bulk of Scriptlance is programming work. If you post a professionally written proposal to the person who posted the project, your chance of landing the gig will be excellent. Just working on scriptlance projects alone, you could easily earn several thousand dollars by the end of the summer.

Other legitimate freelancing sites (although none quite as big as Scriptlance), include Rent A Ghost Writer, Elance, and iFreelance. Be sure to watch for new updates often, and be the first to post a bid.

Work Hard, Be Persistent, and Rake in the Dough!

The key for teens to successfully earn a small fortune during summer break through online work is by staying persistent, even when it looks like you’ll never land that first gig. Keep posting your daily articles to the royalty paying websites, and bid on freelance projects constantly. Soon, you’ll find that you have more work than you know what to do with. If you can discipline yourself to work for at least eight hours straight for every weekday during the summer – you’ll save far more money than any of your friends could earn waiting tables or mowing lawns!

Have you ever earned money from any of the sites listed in this article? Are there any good opportunities missing? Share your opinion in the comments section below.W

(By) Ryan Dube is a web content enthusiast, with expertise in Search Engine Optimization in combination with good writing practices. Ryan blogs about the present and future of online content at BetterContent.blogspot.com.

Vous êtes un site communautaire – SACD


Vous êtes un site communautaire – SACD

Vous êtes un site communautaire
Le WEB 2.0 et la place de la SACD

Des conditions juridiques générales entourent votre activité qui s’apparente pour partie à un simple hébergement de contenus audiovisuels et pour partie à de l’édition classique de contenus.
La nature de vos démarches varie selon votre responsabilité juridique générale. Quoi qu’il en soit, la SACD vous rappelle à cette occasion qu’elle est fermement engagée dans une lutte contre la contrefaçon des œuvres de ses membres, et donc contre la divulgation sans autorisation du répertoire de ses membres sur Internet.
La SACD est à votre disposition pour vous aider à lutter contre la contrefaçon et à vous diriger vers des solutions techniques de reconnaissance de contenus protégés.
Du partage de fichiers audiovisuels vers l’émergence de nouvelles œuvres

Votre site ou votre service de partage de vidéos est naturellement destiné à permettre à une communauté plus ou moins importante d’individus de partager ses vidéos personnelles. Toutefois, au-delà du seul service d’hébergement de vidéos familiales et des questions fondamentales de contrefaçons sur lesquelles la SACD et les producteurs sont fortement mobilisés, vous êtes susceptibles de pouvoir développer une qualité d’éditeur pour mettre en valeur des utilisateurs à partir de critères qui vous sont propres. Avec ces auteurs, vous pouvez développer des projets purement web qui seraient du répertoire naturel de la SACD.
La SACD est à votre disposition pour voir dans quelle mesure certains de ces utilisateurs ne pourraient pas devenir membres de la SACD.
Du développement de contenus protégés sur ces nouvelles plateformes audiovisuelles

Si votre site ou votre service tend à se développer dans la reprise de contenus protégés, des démarches doivent être faites auprès de la SACD pour vous acquitter des droits d’auteur. Pour trouver le régime juridique et économique le plus pertinent, vous devez contacter la direction de l’audiovisuel.

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