Plinky Prompts You to Write Better Social Updates [Social]

Plinky Prompts You to Write Better Social Updates [Social]: “Sometimes, believe it or not, there’s just nothing going on worth writing about for Facebook, Tumblr, or even Twitter. Plinky can condense and improve your spare-time writing with one question…”

(Via Lifehacker.)

An A-Z (Atlassian & Zoho) of Enterprise Web Working

An A-Z (Atlassian & Zoho) of Enterprise Web Working: “

Written by Imran Ali.

Back in October, I had the pleasure of attending O’Reilly Media’s Web 2.0 Expo Europe, at the Berliner Congress Centre in the heart of East Berlin. One of the more interesting conversations I had was with Jeffrey Walker and Laura Khalil of Atlassian, creators of the Confluence enterprise wiki software.

In describing the company and product’s history, Walker and Khalil indicated a corporate culture that was very much based around the notion of web working. While this isn’t completely unheard of for a large corporate, web working is a style that’s more closely associated with freelancers, startups and smaller organisations.

Khalil pointed me to a post on the company’s blog that discusses some of the cultural and technological adjustments the organisation has made as it needed to manage offices in Sydney and San Francisco:

  • Internal communication is oriented around the Confluence wiki product: bringing together product management, HR, marketing, business metrics, template emails and PR.
  • Task and project management, such as customer requests and bug reports, are tracked and managed using the company’s own JIRA product.
  • Email is discouraged as a collaboration tool, being displaced by Confluence and JIRA, but still employed for 1-to-1 and ‘broadcast’ communication.
  • Lightweight tools such as Flickr and, notably, Delicious bring other collaboration and knowledge-sharing capabilities.

Interestingly, the company’s internal and external blog authors number around 160: an extraordinarily high figure for a 200-person company, with 80 percent of its staff publishing and sharing their work.

Also at the Web 2.0 Expo, I ran into Rodrigo Vaca, Zoho’s director of marketing, responsible for leading efforts to promote the popular web-based office suite.

Like Atlassian, Zoho’s  solution to geographically distributed staff in many different timezones is to employ its own products and services as a component of the company’s culture. More so perhaps, with a thousand staff in offices from India and the U.S. to Japan and China, the web-based foundation of the company is critical. Vaca related how even the company’s COO works from home in order to minimize time wasted in physically commuting.

What both Atlassian and Zoho’s utilization of web working indicate is that it’s a working pattern that’s very much suited to large, mainstream, multinational organization – something we discussed a while back in Telecommuting Trends and our coverage of the emergence of Smart Work Centres.

Read more about Atlassian’s web worker culture and tools in An Insiders Look: Part 1 of 2 on how we (Atlassian) collaborate.

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(Via Clippings.)

Google Latitude, pas réellement un réseau social mobile

Google Latitude, pas réellement un réseau social mobile: “

Et c’est encore une fois Google qui remporte la palme du buzz de la semaine avec son tout nouveau service (
Google Latitude) :
See where your friends are with Google Latitude et
Locate your friends in real time with Google Latitude. Pour faire simple, il s’agit d’un service permettant de localiser vos amis. Pour cela il suffit d’installer une application sur votre téléphone mobile (la dernière version de
Google Maps Mobile) qui se chargera de vous localiser (grâce à la puce GPS ou par triangulation) :

Vos amis sur Google Maps grâce à Google Latitude

Vos amis sur Google Maps grâce à Google Latitude

Vous pouvez bien évidement profiter de ce service sur votre ordinateur en insérant un widget Google Latitude sur votre page
et gérer ainsi votre liste d’amis :

Google Latitude sur iGoogle

Google Latitude sur iGoogle

Une fois le dispositif en route, vous aurez la possibilité de :

  • Mettre à jour votre status et votre photo ;
  • Voir qui sont les amis à proximité ;
  • Trouver un itinéraire pour rejoindre un ami ;
  • Cherchez une adresse (restaurant, bar…) près de votre ami…

Pour en savoir plus sur les fonctionnaltiés, c’est ici :
Google Latitude: Share Your Location with Friends. Bon inutile de tourner autour du pot : ce
Google Latitude n’est pas une révolution, loin de là
. D’une part car ce type de service existe depuis longtemps, notamment des start-up comme
Loopt et
Whrrl ou de beaucoup plus gros acteurs comme Nokia et son
Friend View ou Yahoo! et
Fire Eagle. D’autre part car les fonctionnalités proposées sont encore très limitées (bien loin de ce que proposait
DodgeBall par exemple).

En fait il faut plus considérer ce service comme une surcouche sociale de
Google Maps
que comme un réseau social mobile. Ce sont donc les concurrents directs précités qui sont en danger (cf.
Google Threatens Loopt, Pelago With Latitude Service) plutôt que des véritables réseaux sociaux mobiles comme
MocoSpace ou
ItsMy (lire à ce sujet :
L’avenir de l’internet mobile sera social).

Toujours est-il que d’autres réseaux sociaux locaux ont déjà pris une longueur d’avance par rapport à ce tout nouveau service. À commencer par
Dopplr qui s’adresse plus aux voyageurs fréquents qui souhaitent garder le contact et faire des rencontres ‘locales’. Ce service propose ainsi de fédérer des communautés locales comme ici avec la ville de

Dopplr et la communauté de Londres

Dopplr et la communauté de Londres

Encore plus intéressant,
Brightkite rajoute aux fonctionnalités précédentes un moteur de recherche (lieux, gens, billets) ainsi qu’un friendstream qui agrège l’activité de vos amis :

Votre réseaus ocial local avec Brightkite

Votre réseau social local avec Brightkite

Cerise sur le gâteau, Brightkite propose également une remarquable fonction de placestream qui agrège l’activité sociale d’un quartier (lire à ce sujet :
Après le lifestream, le placestream ?). Illustration ici avec la ville de New-York :

Le placestream de New-York

Le placestream de New-York

Bref, en un mot comme en cent : peut mieux faire.

(Via Clippings.)

5 Years for Facebook. What’s Next?

5 Years for Facebook. What’s Next?: “

-Facebook 2004 Screenshot-Facebook is 5 years old today, and the social network has admittedly come a long way in those few years. Just take a look at the album Facebook posted, chronicling the layout of profiles from 2005 until now. But what does this 5 year milestone really mean for Facebook? It means that we can all take this opportunity to see what Facebook has planned to ensure it can celebrate another 5 birthdays.

All Things Digital took today’s birthday as an opportunity to reflect on Zuckerberg’s plans for Facebook shortly after launching the website from Harvard’s campus. There’s an air of foreshadowing, considering Zuckerberg didn’t want to sell Facebook then and has stuck to many of his core principles surrounding Facebook ever since.

Even Zuckerberg’s own Facebook birthday blog post highlights the objectives Zuckerberg still holds dear to his heart when it comes to Facebook and its ongoing potential-to become a place where people can openly share information about themselves with each other, initiating conversations about a given topic and encouraging global discussions through Facebook’s social network. Idealistic as this may sound, Facebook has in many ways become just that, for the good, bad and the ugly.

So as the dominating social network, is Facebook still on the right track? As far as social networks go, there’s been an overriding tendency for them to become fads. Yet many still see Facebook as having longevity potential, and have even compared it to Google from a Silicon Valley startup success story perspective. The article at All Things Digital went on to compare Facebook at 5 years with Google at 5 years, and with estimates for Facebook’s valuation being far lower than Google’s at 5 years of age, Facebook may still have some work to do.

While the two companies are different in many ways, the idea that Facebook could become a major centralizing service for individuals interacting on the web means that its permeability could be far reaching. As with Google, future growth may be tied with the economy Facebook has created with its Platform and Facebook Connect. Facebook also continues to create native apps in hopes of bringing users back to the site, as the company still needs to compete with the other social networks that are out there.

And yet there is still room for improvement, especially in regards to the economy that Facebook could create for further empowering third party developers, end users and itself. The open communication Facebook founder Zuckerberg seeks isn’t always the direct byproduct of individuals’ interaction within the social network, yet such idealism continues to drive many of the concepts behind ongoing projects at Facebook. I’m not exactly sure what the next 5 years will hold for Facebook, but I can’t wait to find out

(Via Clippings.)